Appointment booking software for the real estate industry
There is no shortage of appointment booking software. Most tools are built for a single case: one person, one calendar, one meeting. In property marketing, that assumption doesn't hold. What gets booked is not your time but an appointment at a property — with changing responsibilities, an address not everyone should see, several prospects per slot, and a CRM in which everything has to end up.
This page lists the requirements that appointment booking software in the real estate industry has to meet, and then explains how timum covers them.
Seven requirements
- Property-based, not person-based. What can be booked is the property, not the employee's calendar. If responsibilities change, the booking link stays valid — otherwise you have to resend links every time someone goes on vacation.
- Several prospects per appointment. Group viewings need a participant limit per slot, and participants must not be able to see one another.
- Booking wherever the property is advertised. Property listing, portal ad, your own website, email, Google listing: the booking path has to work everywhere, not just on one landing page.
- Address only after a binding booking. Anyone who is just browsing does not get the property address. This protects vacant properties and tenants.
- Connection to the agent's system. Properties should come from the CRM and booked appointments should flow back into it — otherwise you type every appointment twice.
- Cover and teams. Locations, teams and vacation cover have to be representable, including who receives which notification.
- Data protection with a reliable legal framework. Prospects leave their name, phone number and email address. Server location, deletion periods and the data processing agreement need to be clarified before the first appointment is booked.
Points 1, 4 and 5 are where general-purpose schedulers regularly fall short in property marketing.
How timum covers these requirements
| Requirement | Implementation in timum |
|---|---|
| Property focus | Every property is its own bookable resource with its own booking link (Booking channels) |
| Several prospects | Group appointments with a participant limit; participants remain invisible to one another |
| Booking everywhere | Widget, link, QR code, Google Business Profile, CRM template |
| Address release | Address release: the property address is sent automatically 24 h before the appointment to those with a binding booking |
| CRM connection | onOffice, Propstack, FLOWFACT and polyEstate (CRM integration) |
| Cover during vacation and illness | For the duration of the absence, the property contact is switched to the substitute: booking link and property remain unchanged, notifications go to the substitute (Employee management). The absence itself blocks time via the connected calendar (Calendar sync). If someone else should remain bookable in addition, colleagues can be added as alternative resources to a shared widget (Shared appointment overview) |
| Teams, locations and notifications | One calendar per team, location or project (Team calendars). Which contact details customers see for an appointment is controlled by the contact profile of the responsible person — or centrally by the process settings of the provider calendar (Employee management) |
| Data protection | Servers in German data centers, delivery via Frankfurt am Main, automatic deletion periods (Data security & GDPR, Security) |
Two more things are regularly needed in property marketing and rarely included: with gapless appointment scheduling, new bookings are placed right next to existing appointments — one trip, several viewings. And reservation protection holds the clicked time slot exclusively for three minutes while someone fills in the form: whoever selects an appointment gets the time to complete it, instead of finding out on submitting that someone else was faster. Separately, an appointment can never receive more participants than it has places — nobody has to take care of that.
Agent website with appointment booking
If the calendar should live on your own website, there are three ways — from least to most effort:
- Booking button. A link or button leads to your timum booking page. No changes to the template, works in any CMS — explained step by step.
- Embedded widget. The booking calendar runs directly on your page, and prospects don't have to leave it (Booking widget, embedding guide). With custom branding: your logo, your colors, your email footer.
- Custom integration via the interface. Availabilities and bookings via REST API in your own portal (REST API, developer documentation).
If several properties should be bookable on one page, their free times come together in a shared appointment overview — prospects only have to choose the time.
What appointment booking software for real estate costs
Most providers charge per user. That is a poor fit for a business in which the number of properties fluctuates, not the number of employees.
That is why timum charges by ticket: One ticket activates a property for 30 days with unlimited appointments. You pay for what is bookable — not for who works on it: team members are free in every plan. Ten property tickets cost €40 a month net, which is €4 per property. Single tickets are available without a plan for €7 net, with no base fee and no contract term. In annual plans, all tickets can be used flexibly throughout the year, more in peak season, fewer in quiet months. The plan finder in four questions tells you which plan fits your number of properties — all plans are listed below it for comparison.
Frequently asked questions
Which CRM systems are connected? onOffice, Propstack, FLOWFACT and polyEstate. Properties and employees are imported, and booked appointments flow back as appointments. Details on the CRM integration page.
Does it also work without a CRM? Yes. Properties can be created directly in timum; the calendar connection to Outlook, Google or Apple iCloud is enough for the complete process.
Can I review bookings before they become binding? Yes — for each booking channel you choose between an immediately confirmed booking, a request with approval, and booking by invitation only (Three booking modes).
How quickly can this be set up? The first booking link can be sent in about 15 minutes: connect your calendar, set your consultation hours, activate a property.
Does this really reduce the number of missed appointments? Automatic email reminders 24 hours before the appointment — included in every plan — reduce the no-show rate from 20–30% to under 10%. An additional SMS reminder can be added in the PROFESSIONAL plans.
Try it instead of comparing
Tip
Create a property and send the first booking link. Try free for 30 days — no credit card required.